Goodnight Loving Vodka will take over the Deep Eddy visitor centre in Dripping Springs, Texas, on Aug. 1, marking a new chapter for a site that once served as the brand home for Deep Eddy Vodka. Visitors still have until June 13 to stop by the Deep Eddy tasting room there before the transition.
Tim Osburn, whose father-and-son company launched in 2020, said he was thrilled to expand into Dripping Springs and called the 30,000 square-foot facility an opportunity to further showcase the brand. Goodnight Loving Vodka is hoping the move will help it produce more than one million cases a year once it settles into its new home.
The shift puts a new owner into a location that Heaven Hill Brands bought as part of its 2015 acquisition of Deep Eddy and later turned into a visitor centre. Heaven Hill said this summer that it would transition the Dripping Springs site to another vodka distillery, but did not say at the time who would take it over.
Deep Eddy Vodka’s production will continue at its main distillery in Buda, Texas, so the move does not affect where the brand is made. Goodnight Loving, which uses pure artesian spring water from the Goodnight Loving Spring on the family ranch in Mason, Texas, says its vodka is made from American corn, distilled seven times and then filtered, with no sugar added and a 40% ABV. Its website says the spirit is produced in Austin, Texas.
For Osburn, the move brings the brand’s spring-to-bottle process under one roof for the first time. The company has not set an official opening date for public visits, but when it does open the doors, it will be to a site built into Deep Eddy’s history and now headed for a different future.
