Naomi Watts is pushing her Stripes Beauty brand deeper into the menopause conversation, a day after the company’s products resurfaced in a new pop-culture moment. The actor, who launched Stripes Beauty in 2022, has built the line for women in midlife and says it is meant to speak openly about the changes that come with aging.
Watts, now 57, has said the mission is personal. When she was 36 years old, a doctor told her she was close to menopause after she began having night sweats and irregular periods, an early warning that shaped the brand she would later create.
In a January 2025 video, Watts described Stripes Beauty as a pro-aging brand and said it develops science-backed products that help address hormonal changes as women age. She said the line is designed to reach “from scalp to vag,” with products that cover vaginal wellness, body care and hair care, not just the face.
The range includes the Vag of Honor Hydrating Gel for Intimate Moisture, Oh My Glide Play Oil, the Rich & Tight Ultra Hydrating & Firming Peptide Body Butter, The Full Monty Squalane Hydrating Vitamin C Body Oil and The Crown Pleaser Ectoine Densifying & Hydrating Hair Mask. Watts has said the goal is to normalize the conversation around menopause and destigmatize a life change that every woman will naturally go through in her lifetime.
The brand’s profile got another boost after Kim Kardashian said in October that she needed lubricant to get into her latex pants, then appeared in a TikTok video using Stripes Beauty’s Oh My Glide Play Oil. Kardashian later said, “Who knew having a costar with a lube line would come in such handy?” The crossover put Watts’ menopause-focused label in front of a much wider audience, and it underscored the way Stripes has tried to make a subject once treated as private feel ordinary.
That is the point of the business. Stripes Beauty does not stop at facial products or try to avoid the realities of midlife. It leans into them. For Watts, the answer to whether menopause can be talked about plainly is already built into the brand she launched. She is not waiting for the conversation to catch up.
